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Category Archives for Mobile Messaging

5 Reasons Text Messages Perform Better Than Email

Most businesses today are using email as their main channel of communication with their prospects and customers, and many of them have done so for years. Email has been tried, tested and proven to work,

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12 Best Practices for SMS Text Messaging

If you are a marketer or a business owner, chances are, you’ve definitely heard about the many benefits of SMS text messaging. This communication strategy, commonly referred as “text messaging”,

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Text Purchasing Appeals To More Than Just Millennials

If you have thought about using SMS text messaging in your business but haven’t because you’re not sure if it will appeal to your target audience, you’re not alone. In fact, that’s

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Why Text Messaging Is The New Email

The long-time champion in the marketing world for cost-effectively driving sales and creating new revenue for businesses has been email - but not for long. There’s a very strong contender

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How To Decrease Mobile Cart Abandonment

If you’re one of the 50% of people who now prefer mobile apps over desktop, tablet and mobile web to consume content, then odds are you’ve probably purchased something on mobile.

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9 Ways Businesses Can Use Text Messaging For Marketing

In this day and age where mobile is dominating the digital landscape as the preferred device for consumers measured by usage time, it is vital for businesses to use SMS text messaging

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Why Your Business Needs To Go Mobile To Thrive Not Just Survive

Even if you're not in the mobile space, own an app or have a cool idea for one, your business needs to go mobile right now in order to thrive not just survive.If

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How To Increase Consumer Adoption of Your Product or Service

What good is it to win a round in the fight for consumer attention in the shift in digital media consumption to mobile just to fall short in the next round in the fight for consumer

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How Much Will It Cost You To Gain Your Customer’s Attention On Facebook

Facebook is the #1 mobile app in the United States as of June 2017 measured by monthly active users and is used by 81% of all mobile app users. Facebook also has the highest amount

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How Google and Facebook Are Dominating Mobile Consumer Attention – Until Now

​With consumers preferring mobile as a device for content consumption, developers have been flocking to the mobile app marketplace.More app options at our fingertips mean more frequent

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