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Why Businesses That Prioritize Customer Experience Perform Better

You have a great product that solves a problem for your customer. That’s great! So how does customer experience enhance the use of that product? This is a very important question

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Text Purchasing Appeals To More Than Just Millennials

If you have thought about using SMS text messaging in your business but haven’t because you’re not sure if it will appeal to your target audience, you’re not alone. In fact, that’s

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How Smart Salespeople Are Using Social Selling To Close More Deals

Prospecting is a tough, yet crucial, piece of the sales lifecycle. When executed correctly, the prospecting phase can produce a healthy sales pipeline. On the other hand, poor prospecting

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Why Text Messaging Is The New Email

The long-time champion in the marketing world for cost-effectively driving sales and creating new revenue for businesses has been email - but not for long. There’s a very strong contender

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How To Decrease Mobile Cart Abandonment

If you’re one of the 50% of people who now prefer mobile apps over desktop, tablet and mobile web to consume content, then odds are you’ve probably purchased something on mobile.

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9 Ways Businesses Can Use Text Messaging For Marketing

In this day and age where mobile is dominating the digital landscape as the preferred device for consumers measured by usage time, it is vital for businesses to use SMS text messaging

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Why Your Business Needs To Go Mobile To Thrive Not Just Survive

Even if you're not in the mobile space, own an app or have a cool idea for one, your business needs to go mobile right now in order to thrive not just survive.If

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How To Increase Consumer Adoption of Your Product or Service

What good is it to win a round in the fight for consumer attention in the shift in digital media consumption to mobile just to fall short in the next round in the fight for consumer

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How Much Will It Cost You To Gain Your Customer’s Attention On Facebook

Facebook is the #1 mobile app in the United States as of June 2017 measured by monthly active users and is used by 81% of all mobile app users. Facebook also has the highest amount

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How Google and Facebook Are Dominating Mobile Consumer Attention – Until Now

​With consumers preferring mobile as a device for content consumption, developers have been flocking to the mobile app marketplace.More app options at our fingertips mean more frequent

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How Mobile Is Dominating The Digital Landscape

Over the recent years, there has been a clear shift in consumer consumption preference when it comes to devices.Mobile is now dominating the digital landscape in the United States measured

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How Your Business Can Win In Your Market Without Increasing Ad Spend

Assuming you haven’t been living under a rock, you know we are in the middle of a digital revolution, more specifically - the digital mobile revolution.In

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